DEFUNKIFY
Clean, protected, odor-free fibers
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[ PERFORMANCE SCIENCE · PROVEN SAFE™ ]
Whether you're crushing workouts, chasing trails, or hauling gear through long days, your laundry should keep up with the effort you put in.
“The first time I used this, I was blown away. I finally managed to get the stink out of our towels! I can’t express how relieved I am. Thank you, Defunkify, for creating this amazing Odor and Stain Removing Laundry Booster. And a big shoutout for your fantastic detergents too—both the liquid and powder formulas are top-notch!”
JENN, 29
Our lab tested formulas remove 5X more funk and odor than top-selling detergents without leaving behind fragrance residue or fabric buildup.
Clean, protected, odor-free fibers
Residue damaged fibers
*Actual Microscopic Images
BUILT FOR PEOPLE,
PETS, AND THE PLANET
[ ATHLETE APPROVED ]
"This stuff is amazing... we have 2 cats and 2 dogs, definitely a great item to have!"
"You sold me when I looked at ingredients and each ingredient states what purpose it has."
"I got Fresh Air and the Free and Clear. The detergent works really well at removing stains and the Fresh Air scent was faint and not overpowering."
"We've tried several similiar things, trying to solve sweaty, stinky, cycling clothes. Finally found this stuff and it's awesome!"
"Received my order today. I already washed two loads, and the results were great."
[ HOW WE'RE BETTER ]
Leading brands
Eco-friendly options
Eliminates Odor at the Source (Not Masking)
5X More Odor Removal vs. Leading Brands
No Synthetic Fragrance, Phosphates, Chlorine, or Optical Brighteners
Safe for Activewear & Technical Fabrics
HE Compatible & Septic Safe
Designed for Sensitive Skin & Daily Use
87%
Bio based, plant powered ingredients.
400
Average household loads of laundry per year, so using an eco-friendly detergent is important.
100%
Recycled plastic bottles (PCR).
Enzymes target and break apart odor-causing molecules at the source.
Lift and remove grime without harsh,
persistent chemicals.
Third-party tested and designed for performance fabrics, skin contact, and daily use.